However, some of the world’s most famous fashion nations such as France or Spain are beginning to take an action against overly thin models. They are concerned about the health consequences for the models, which in the end have an effect on ordinary woman as well. The trend of extreme thinness has greatly increased over past decades, and the average weight of a model is getting still lower. Just to illustrate this, normal model size in the 1950s was 8 to 10, whereas today it is 0 to 2. It is going so rapidly down, it can’t go anywhere anymore. The results of this are cases where models are starving themselves almost to death and are fainting during fashion shows. The age of the girls went rapidly down as well, and today we can see 13 years old models. As a reaction to all this, overly thin models were banned from certain fashion shows. Just recently, in 2008, France being one of the top fashion countries created guidelines promoting body diversity. This is basically the attempt to get rid of the pictures of overly thin models, which are so widespread these days. This is only an attempt to make rules; it doesn’t go as far as passing the law banning models with certain BMI (body mass index) from fashion shows. As the president of the French Fashion Federation said, he wants to educate the public. The question is: is this going to help at all? Business is business. At least, France has certain regulations for girls under 16, for example to get regular heath checkups.